You’ve migrated to the cloud. You’ve ticked the “data protection” box. You trust your cloud vendor to keep your data safe. But here’s the uncomfortable truth: your cloud provider’s built-in tools might not be enough.
In today’s threat landscape, assuming your cloud data is secure can be a costly mistake. From ransomware attacks to compliance violations, the risks are real—and often hidden. Cloud-native backup tools are designed for convenience, not resilience. And when disaster strikes, convenience won’t save your business.
Let’s uncover six critical blind spots in cloud-native data protection—and how to fix them before they become business disasters.
- Ransomware Recovery Isn’t Bulletproof
Cloud vendors focus on securing infrastructure, not your data. If ransomware hits your environment, native tools may not offer immutable backups, air-gapped storage, or automated recovery workflows. Worse, attackers are now targeting backup systems directly, rendering traditional recovery plans useless.
Fix it: Invest in platforms that specialize in ransomware recovery. Look for features like point-in-time recovery, zero-trust access, and automated rollback to ensure business continuity.
- Retention Policies Can Be a Trap
Need to retain data for 7 years to meet compliance? That’ll cost you. Native tools often have limited retention options, and extending them can lead to unexpected charges, manual configurations, and compliance gaps.
Fix it: Choose solutions that offer policy-driven retention aligned with global compliance standards like GDPR, POPIA, and HIPAA, without hidden costs or manual overhead.
- Recovery Times Might Break Your SLAs
Native recovery tools may not meet your Recovery Time Objectives (RTOs) or Recovery Point Objectives (RPOs). If your SLA promises recovery in 2 hours and it takes 12, you’re facing downtime, lost revenue, and reputational damage.
Fix it: Use platforms that offer instant recovery, automated failover, and predictive analytics to ensure SLA compliance and operational resilience.
- You’re Locked In
Want to move data between clouds or back on-prem? Native tools often lack portability, making migration slow, expensive, and risky. This limits your ability to adopt a hybrid or multi-cloud strategy.
Fix it: Opt for solutions that support open data formats, multi-cloud mobility, and hybrid cloud strategies—giving you freedom to move and scale as needed.
- Visibility Is Scattered
Managing backups across workloads and regions? Native tools may not provide centralized dashboards, real-time alerts, or policy enforcement. This fragmentation makes it harder to detect anomalies, enforce governance, or respond to threats.
Fix it: Consolidate your view with platforms that offer unified visibility, automated compliance, and role-based access control across all environments.
- Compliance Is Your Job
Cloud vendors operate under a shared responsibility model. They secure the infrastructure, but you’re responsible for data governance, audit trails, and regulatory compliance. Native tools may not support the depth of reporting or control needed for audits.
Fix it: Use tools that offer automated compliance reporting, data classification, and policy enforcement across all environments.
Conclusion: The Case for Rubrik Security Cloud
Cloud-native tools are a good start—but they’re not a complete solution. To truly protect your data, meet compliance obligations, and ensure operational resilience, you need a dedicated cloud data protection strategy.
Rubrik Security Cloud is built for this reality. It delivers ransomware-proof backups, instant recovery, compliance automation, and unified visibility across hybrid and multi-cloud environments. Whether you’re securing sensitive data or preparing for audits, Rubrik helps you stay resilient, compliant, and in control.
Don’t wait for a breach or audit to find out your cloud backups aren’t enough. Act now. Protect smarter.